We just rolled out two brand new charts, Net and Gross MRR Retention Rates.
Net MRR Retention is the percentage of revenue you retain from your customers in a given period including expansion MRR. Upgrades, upsells, and cross-sells all contribute to this calculation, so another way to put it is that NRR measures your customers’ success with your product. Learn more.
Gross MRR Retention shows you the percentage of revenue you retain from your customers, excluding expansion revenue. In effect, GRR tells you how successful you are at keeping your customers around. Learn more.