Understanding the data

Understanding the data
 Customer statuses
 Handling taxes in ChartMogul
 Supported currencies
 Churn rate formulas
 Lifecycle of a customer
 Data Table and MRR Movements
 Metric: Monthly Recurring Revenue (MRR)
 Metric: Average spend per customer
 Metric: Successful payments
 Metric: Average order value
 Metric: Nonsubscription customers
 Metric: Average sales cycle length
 Metric: Trialtopaid conversion rate
 Metric: Leads
 Metric: Free trials
 Metric: Subscribers
 Metric: Failed transactions
 Metric: Subscription quantity
 Metric: Subscriptions
 Metric: Quantity Churn Rate
 Metric: Refunds
 Metric: Nonrecurring Cash Flow
 Metric: Net Cash Flow
 Metric: Gross Cash Flow
 Metric: Gross and Net MRR churn rates
 Metric: Annualized Run Rate (ARR)
 Metric: Customer Churn rate
 Metric: MRR Churn Rate
 Metric: Customer retention rate
 Metric: MRR Retention Rate