Chart: Annual Run Rate (ARR)

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Annual Run Rate (ARR) charts the annualized equivalent of your monthly recurring revenue (MRR).

Annual Run Rate chart


Annual Run Rate (ARR) charts the change in annualized MRR for all active and past due subscriptions over time.

What insights can I gain from ARR?

Annual Run Rate (ARR) is a forecast of how much revenue you’ll earn if current business continues. It can help you look forward to the year ahead and make plans for your business. Only 13% of startups reach $10 million ARR after 10 years in business — it’s challenging. Evaluate your ARR growth compared to your industry peers with Benchmarks

Chart Notes


ChartMogul calculates Annual Run Rate as MRR for the period multiplied by 12.

Chart Data

See Chart Data.

Next Steps

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